How to open a trading point from scratch: place, range and prices. How to open a trading point in the market

How to open a trading point from scratch: place, range and prices. How to open a trading point in the market

The marketing point in the market becomes an attractive idea for those who want to try themselves in a new form of business, and understand - how to make money in the markets. Perhaps it will be the first step towards the new life, on the way to a large business. With all the simplicity, the availability of a trading point requires attention from the first days and take into account the goods, the ability to communicate with buyers, to solve the Org. Questions, and feel in the jet, which is important. It happens, the situation develops so that a person suddenly loses its work. Our time is the time of opportunities for enterprising people. If you try to open a point, you can be sure that you will begin to keep a business yourself, make a profit, will acquire a new experience. There will be certain risks, but they will not be bosses on you, and you will form a work schedule yourself.

How to open a point in the market?

How to open?

  • Sign Up IP or JUR. face.
  • Determine the type of taxation. It is best to stay on the simplified system.
  • Conduct marketing research for a traffic point - what group of goods you will sell.
  • Find suppliers with favorable terms of cooperation. It is possible to minimize costs, if you properly agree with the suppliers.
  • Find a place to implement. Suitable place - away from competitors.
  • Selling correctly - have an assistant, with a sanitary book, experience, responsibility for the result.

Features of trade

Starting capital will be needed anyway. You can take a loan, you need to decide on what market you will conduct business than to trade. There are workers, construction, automotive, mixed, food markets. And everywhere their specificity and trade rules. Perhaps you already have any notes and preferences. Or, for example, crisis time suggests - to which product will be increased demand, and from what should be refused.

After the market is selected and the product category, you need to explore the demand of the population. Pay attention to how buyers go between rows, which they lack, study prices and decide that it will be sold, in what form how to better decompose the goods. The trading point should attract the attention of the buyer, even if he just stopped. How to delay it than to attract - the skill of the seller, find the necessary words and convince him that the goods are needed, and only now there are discounts.

Many merchants do not do this at the beginning, so they receive many problems. Near the market can be a promoted place for trading. It is better to sell what you understand. If you have a medical education, you can open a pharmacy or point for the sale of mass makers, applicators. If you understand building materials, it is better to open a point in the construction market. But one thing is clear, the most running point is for the sale of food. Even if the market has recently opened, there will be no problems with clients. For example, if you open the mini café, the sellers will eat in it, and you will always have the influx of customers.

After you have decided, it is necessary to conclude contracts with wholesale suppliers who have low prices for products, and the goods are high-quality. To do this, you will have to do a job - find on the Internet, announcements in the newspaper options, view samples, analyze and make a final decision to cooperate with. This will determine your activities for many steps forward.


Trade Rules

There are commerce rules that need to know the seller. After making a decision, it is necessary to enter the administration of the market, to ask for rent. Each market offers different options. For example, you do not need a room on the first floor, but it is quite suitable for a part of the room. It is necessary to persuade the tenant to give you half, or part at a suitable price.

After registration of the business, you need to dial sellers. But if you have not yet unwind the point, it will be difficult for you to pay all the salary. It is quite first to take a terminated assistant, and work on increasing profits. Either expand the range of products, or make marketing moves - to offer discounts, organize sales.

Point design

How to attract the buyer? Colorful design of the point, signs, shop windows, banners, business cards, flyers, and they can be distributed at the entrance to the market, all this will attract the buyer's attention to its non-standardity. An individual approach is exactly what this time can attract buyers to your point. If the buyer took care carefully, did not deceive, they advised what he needed, he would definitely return. Keep the goods in the places adapted for this, do not sell perishable, nonstavate products.

Profitability

For each point, profitability can be different, but it is possible to make exemplary calculations. For large products you can make a cheat up to 30% of the purchase price. On fine household goods - all 100%. Payback depends on the lease, the purchase price of the goods, from the level of sales to the goods. The goods can be seasonal, can be perishable. Experts say that the point can accumulate for the year, provided that trade was properly organized, and you have not allowed any errors anywhere.

See also the movie "Main steps when opening a traffic point"

Everything happens in life. If suddenly a man lost his job, then not worth it. Now there are many different ideas for creating your business. For example, if you open a trading point in the market (at least a small one), coming up to this issue competently, it will give a person a permanent workplace and a stable income for a long time. In other words, if anyone has no experience in this field, it is still worth trying this, in fact, an interesting type of activity. It is better to start with a small one in order to reduce the risks. After all, it is never too late to expand your business.

Of course, that the business began to bring revenues, you must first consider everything well, and then put a lot of work. The owners of a successful case were also initially inexperienced and began with a small trade, but patience, hard work and skill brought them their fruits in the form of stability and prosperity. A huge advantage of their own business is independence from the employer.

How to decide what to sell in the store

To open your point, the starting capital is necessary. If it is not, then you can get a loan. But, before laying his head to run into the bank, it is necessary to decide on which market there will be a trading place. Everyone knows that there are grocery, dietary, construction, automotive, mixed and other fairs.

After the market is selected and, accordingly, the approximate category of goods (in the informed market it is impossible, for example, selling spare parts for cars), you need to study what is most in demand among the population. It is also necessary to look at, a good permeability in the selected place (the presence of a sufficient number of buyers), which product is missing there, it is necessary to study prices and, including their intuition, it is already defined with what will be sold in the planned store.

That is, not to burn, you need to make a deep marketing research.

An important point is that it is located near the market, as unaware of this place.

It is better to sell such a product in which a person is well versed. If, for example, someone has pharmaceutical education, then you can. Or a person has a lot of experience in a construction organization - then the best option will be the opening point in the construction market. A win-win option and not requiring extensive costs is a dietary point. That is, even if the market is new and has not yet gained popularity, then there will be no problems with the clientele. For example, if you open a mini cafe, the sellers themselves will eat in it.

After careful market segmentation and decision making, which product will be implemented, you need to start looking for wholesale suppliers, whose vacation price is low, and the quality of the goods meets high requirements. That is, with the help of the Internet, ads in newspapers or other ways it will be necessary to study many manufacturers in detail, hold negotiations with them and see the samples that they offer. Just analyzing everything well, you can make a final decision to cooperate with. In doing business, this moment is almost the most key factor affecting the success of the whole case.

Back to the category

Required information to open any traffic point

So, regardless of which the market is selected and the product, which will be sold, there is a major set of rules that you need to know any novice businessman. After making a final decision, you need to contact the market administration and find out the conditions for renting the premises. It should be noted that on each market they may differ from each other, especially this concerns the prices for EMP. The room at the first stage can be taken not entirely, but, for example, half of the pavilion.

Then it will be necessary to officially register your business. For retail trade, the most profitable is an UTII, or a patent system. While the case was not unwound, it is best, at the initial stage, not to hire a large number of sellers, as it will be difficult to pay a salary. Therefore, there will be a single helper. Working yourself, you can save money to pay tax.

Naturally, an important point is the design of the point so that it corresponds to its format. Availability of various advertising banners, booklets, business cards, a varied assortment of the store, stocks and bonuses - all this will attract the buyer. He should be returned to go back to where it was careful. The goods should be stored in dry and ventilated premises, otherwise it can refer to the mold - the buyer will definitely scare this.

The profitability of the store for each individual will be different. But the approximate calculations can be done. For example, specialists advise specialists to make the cheating not more than 20-30% of the purchase price. All 100% can be put on a smaller product. The payback will depend on how much the rental of the room is paid, from the goods itself, since it may be such a format that in some season selling it grow, and in some kind of can fall. As well as other equally important factors. On average, a small shopping point pays off in tentatively in one year, and larger - in two years.

On the Internet there are a large number of requests for, in the market, but it is difficult to find specific answers, so in this article we will try to give an exhaustive answer to this question. So, before opening your point in the market, it is necessary to determine with the question than you will trade.

It can be a food group of goods or non-food. If you put for the purpose of earning on the back, we recommend starting to trade agricultural products (cucumbers, tomatoes, onions, garlic, etc.). And if you plan to earn money, then start selling clothing.

To open the point in the market, state registration is needed, there is nothing difficult, you need to be shaped as an individual entrepreneur and choose the simplified form of taxation.

It also takes care of the choice of the supplier, now the good supplier is not easy to find, but it is quite possible.

Outcome:

Not all products are the same accommodation, on some goods - it is 20-30%, and on others - from 100%. On small items like knobs, key chains can be put 200 - 300% markup.

And on fruits and vegetables - from 5 to 15%. How much can you earn a day on your trading point in the market? It depends on many factors: seasonality, permeability, even the weather.

For example! On vegetable markets, turnover can be 1000 - 2000 UAH / day. And on things (depends on the season) 3000 - 7000 UAH / day.

And a couple of tips on market trade. The administrator on the market is the main person! Therefore, try to make friends with him.

Open more points. The more your points on the market, the more profit. Gradually, open all new points.

Agree about renting a warehouse - if a lot of goods, and at the beginning you can keep it at home or in the garage.

Of course, such income amounts are available under very good conditions, but 200 - 500 UAH from one outer quite real

Do not believe anyone! The loan took that it means to return! And if your goods have spoiled or removed! what's next?

Everything is in detail and it is clear, but for this you need an initial capital and not bad !!!

Need capital - Take a bank loan. If you are not sure and afraid, then in business you are not a place.

Sergey, you ****. Loans for peasants.

Even if so, what is bad? Who do not want to live well-in prosperity? I think if you borrow a certain amount for my business, you can welcome, but at the beginning I will have easy

Indeed ... Sit with a penny in your pocket and dream about business is stupid !! Many from loans and started

Damn, and if you wear a business because of the already taken consumer loans?

dmitry, then make a commission store. For things that you bring to pay initially do not need. Payable goods only when selling. Evaluate things as low as possible and put your markup. Or take things to implement.

commission shop of children's clothing will bring more profits

and without kkm in the market really trade?

Do you need a loan of any kind? Do you need a loan to start your business? Do you need a loan for any purpose? But your help, since we offer loans for individuals and firms at low and affordable interest rates. Interested credit candidates please contact us in [Email Protected]to get their loan today.

Instruction

The search for a place in the market is, of course, a key point in the organization of a business that determines the further success of the work started. The most useful option will be an independent inspection of the market and choosing a suitable place, however, do not forget that the best places are almost always busy. Therefore, first contact the market in the administration and find out about the availability and cost of free places, inspect the proposed options.

After you have determined with the location, conclude a lease agreement with the market administration, in which the responsibilities of the parties should be agreed, the procedure for calculations between the parties, the term, the responsibility of the parties, the details of the landlord and the tenant. Usually, such a contract has a standard form, but before signing it carefully examine it for the subject of "pitfalls".

After concluding a lease agreement, you need to start a trading point - for this you need to choose the seller. From him to a greater degree depends on the continued success of the business, so it's not worth stopping my choice on the first person. Do not forget that the seller must have such qualities as politeness, decency and honesty, in addition, he must not scare potential buyers, but on the contrary, to attract them. When taking a person to work, ask for recommendations from previous employers.

Approximately define the expected profits to understand how quickly the costs associated with the rental market will pay off. For which from the cost of selling 1 kg or 1 unit of products, take the purchase cost, the resulting result multiply to the estimated average sales per day. After that, take away the cost of renting space and salary salaries per day. The final amount and will be an approximate daily income from one trading place. Note that indefinite administrative costs can always be taken into account.

Now it remains to gain the trust of buyers so that a person once acquired products in your trading point wanted to buy products from you also. Try to gradually expand your assortment, thereby attracting new buyers.

Periodically compare prices for similar goods that are traded by competitors, and try not to overestimate them.

Often in the lease agreement of the trading place it is indicated that in case of untimely payment, the tenant must pay a rather impressive penalty, so payment time must be observed.

Video on the topic

Sources:

  • rental place in the market

Receive a place on the market means for an entrepreneur engaged in trading, be able to realize your product. To conclude an agreement with the market administration, you must first issue yourself as a private individual entrepreneur or open an enterprise and put it on account as a legal entity.

Instruction

Decide, on market what category you want to get trading a place. On universal market You can trade both food and non-food products. Usually their area is large enough, as well as the number of tenants. On specialized market You can trade only with the goods of one species. Popular steel fairs of the day off. They are mainly traded by products of rural and farms and close-oriented goods - seedlings, seeds and seedlings.

To conclude a contract, prepare a package of documents. You will need a certificate of registration of an entrepreneur or company, a certificate of formulation for tax accounting and assigning the INN, payment details, certified by the Bank's seal in which an enterprise is open. It will also be necessary to make an order for the appointment of the head and an informational letter from statistical authorities with economic codes, which indicates such a type of trade.

In addition, you will need to purchase a cash register and to attach the card of its registration card or the Passport KKM, if it is decorated on the seller, as well as the maintenance agreement of this device. The quality of the goods sold must be confirmed by the relevant documents: the conclusion of SanEpidadzor to the product and the certificate of state registration of this product.

In the package of documents required to take a place on the market, Must be included with sellers employment contracts and orders for their admission to work, as well as medical records of trade personnel. In the event that migrants will work as sellers, you will need to make permission to attract foreign labor.

The conclusion of SanEpidnadzor will need to be issued if you are going to trade food and drinks. If your product is, bedding and other underwear, textbooks for children, perfumery and cosmetics, etc., you will need to conclusion about their compliance with the sanitary standards issued by Rospotrebnadzor. Get a certificate of registration with products that can be dangerous for a person in accordance with the Decree of the Government of the Russian Federation No. 262 and the Order of the Ministry of Health and Social Development No. 657.

Video on the topic

Sources:

  • Order of the Ministry of Health and Social Development No. 657 in 2019

For the organization of its own, it is not necessary to purchase a special premises - a pavilion, a stand, a department in the store. You can just take it for rent. However, not all novice entrepreneurs know what to do to make a trading place.

Instruction

First you need to choose the location where you want to locate your store. The perfect option is a sleeping area. Of course, it is best if the commercial premises you want to take off will be located near the public transportation. This option guarantees you a large number of visitors, and therefore

While there are money, or items that can replace them, there is trade. We are daily ends bread, butter, vegetables and fruits, we experience a disadvantage in new clothes and shoes, a technique for home. The desire to get something new leads people to the market, where having studied the extensive range of goods, they choose exactly what is needed in a particular situation.

A purchase is performed, as a result of which the seller receives a desired amount of money, and the buyer desired goods. At first glance, the transaction is mutually beneficial and satisfies the interests of both individuals, but in fact the entrepreneur engaged in the market turns out to be in a more profitable situation, since it was he who was fortunate enough to overtake competitors and get this buyer. Last, it is important in jurisdraw. The lack of buyers makes it not profitable and leads to the closure of the trading point, which many novice businessmen fear most.

Trade was and remains the most profitable, from the point of view of the earliest profit, business.

the main thing rule of trade - Creating your own extensive base of buyers, as well as the sale of goods users. With a skillful setting of goals, the presence of small initial capital and solid confidence in their own success, trading in specific goods can be the main source of income and give 100% return. For example, being the owner of the trading point in the market that is engaged in the implementation of household chemicals, you can get a solid income, without worrying about the damage of the goods and lowering it in value. The demand for products such as potatoes, onions, peppers and other vegetables are always available. Clothes and shoes need people constantly and at any time of the year. Selling bakery products, no entrepreneur remained in the wake.

The only thing about what it is worth remembering novice businessman:

  • trade may be beneficial only when the number of competitors is minimized;
  • everything depends on buyers;
  • attachments will definitely pay off, therefore, in the desire to save, you should not overpand the boundaries.

An ideal option is a trading family in a row, in which all family members take part. In this case, the cost of the loader, the seller, and even the accountant minimize, which saves substantial amounts in the family budget on this article costs.

Features of the organization of the trading point in the market

Still without deciding with the goods, but having an idea of \u200b\u200bwhat kind it will be, you should start search a place under the outlet. Places are most beneficial to places with greater passability of people - entrance, exit, the first rows, to them adjacent. Naturally, they are all busy, or rent at overpriced prices. Most often, newcomers are offered distant boutiques and pavilions, the rent for which is as high as possible, as well as possible profits from sales from this place. Agree to such an option in no case should it be better to take more, but near the places of the large cluster of the people.

Deciding to organize a trading point, you should decide on form of doing business. The easiest way to take shape as with. Registration in this capacity does not respond more than 1000 rubles, which at the initial stage is important.

Rent a place for selling goods, you should receive a new status, as it will largely simplify relationships with the market administration and future suppliers.

If you have not registered the organization, then the easiest way This is done with the help of online services that will help free to form all the necessary documents: if you already have an organization, and you think about how to facilitate and automate accounting and reporting, the following online services come to the rescue, which will completely replace the accountant At your enterprise and save a lot of money and time. All reporting is formed automatically, signed by an electronic signature and sent automatically online. It is ideal for IP or LLC on USN, ENVD, PSN, TC, is based on.
Everything happens in several clicks without queues and stress. Try and you will be surprisedhow it became easy!

Selection of goods for sale

Trade always begins with the selection of goods to be offered for sale. View, shape and name of goods occupy an important place in obtaining. If possible, it is necessary to trade inexpensive, but exclusive goods that are characterized by high competitiveness and demand for consumers.

Before you look for the supplier, you must dedicate several hours to study the trade assortment located near the commercial boutiques of competitors. Istiving quite a bit of time, a beginner entrepreneur will be able to avoid mistakes and purchase exactly the goods that is missing in this market segment.

So, if in the nearby pavilion traded to cleaning furniture, gender, plates and baths, washing powders and dishwashing agents, it is advisable to start various kitchen accessories and bath items: towels, dishes, shelves and plastic cabinets, Mops and the like. If we are talking about selling T-shirts and COFT, then trousers, skirts and jeans should be taken into your own trading point. In addition, the choice of products may depend on the time of year and demand for it.

For example, in winter, boots and outerwear are in great demand, summer ~ dress, blouses, sundresses and sandals. You should also pay attention to fashion trends. In the past spring-autumn season, such a type of shoe as sneakers used in great demand. The same spring demand fell on them, buyers prefer shoes on a wide heel or platform.

Analysis of the range depending on the location

Small city

In terms of trade, small cities have their advantages and disadvantages. On the one hand, the population in such cities is a bit, which means that the profit will be distributed extremely unevenly, which makes you think about the careful choice of location of the trading point. On the other hand, in a small city there is an opportunity to bring quite ordinary products, and to realize them at high prices, due to the lack of competitors.

To such kind goods may relate:

  • inexpensive, but fashionable things this season and shoes;
  • household chemicals of foreign manufacturers;
  • confectionery;
  • alcohol.

The choice of goods is extensive and completely depends on the location of the market. So, if the market is in a residential area, it is advisable to start selling buns, bread, sweets and first consumption goods, for which people will not specifically go to the supermarket, but they will get hunting with hunting, descending to the entrance. Near the gas stations you need to trade spare parts for cars, oils, cigarettes and alcoholic beverages.

Big City

Large cities provide a lot of opportunities for choosing a location of the market on which it is planned to open a trading point.

So, planning to trade things, shoes, sports inventors, you should rent a room on the thing. If trade is related to household chemicals, vegetables and fruits, you need to rent a shopping kiosk at the grocery market. In addition, there are also construction and mixed markets. Do not forget also about the high popularity of wholesale markets, where goods can be sold not on grams, but for tens kilograms at the same time.

When planning to open a trading point for the sale of accessories for mobile phones, earrings and other jewelry, it is advisable to place it close to the university or schools. Students and schoolgirls will become regular clients and bring good income.

Village

When planning to open a trading point in the market in the village, the contingent of local residents should be carefully examined. The goods for filling the counter should be chosen depending on the needs of buyers, having remembered that most of the villagers elderly people who do not need brand clothes and new products of modern technology.

The greatest popularity The village enjoy such products as:

  • bread;
  • flour;
  • sunflower oil;
  • salt;
  • matches;
  • sugar;
  • sweet water;
  • ice cream.

It is advisable to purchase some of the washing powder and detergents, towels for kitchen, clothespins, male and female socks, panties, work gloves. Such goods always find their buyer, they do not belong to perishable, therefore the benefit from their sale is obvious. Do not forget also about alcoholic beverages.

Center or outdoor

If we are talking about a traffic point downtown, It is worth understanding that people go to the center with a specific purpose: to walk, go to the theater, cafe, meet with friends. In the center of the city you can open a shopping point with flowers, clothes and shoes, or a grocery store, in the assortment of which there will be alcoholic and carbonated drinks, buns, bread, vegetables, fruits and sweets.

No one buys high-quality clothing and shoes on the outskirts, Chemistry, construction materials and small appliances will also not be successful. Buying significant goods is always thoughtful, the buyer wants to have a choice and therefore shopping go to the city center. On the outskirts is allowed to open an exclusively grocery store with a small cafe, where you can order coffee, tea, breakfast, or dinner.

Embankment and other holiday destinations

When planning the opening of the trading point on the embankment, in the parks, on the car and the railway station, near the parking lot and the like place, it should be understood that despite the large accumulation of people, to trade with dimensions and expensive goods will not be profitable.

Ideal products Considered:

  • seeds;
  • ice cream;
  • dogs;
  • coffee Tea;
  • hamburgers;
  • patties;
  • sweet and carbonated water;
  • alcohol;
  • napkins.

Analysis of the range depending on the sphere

Food

Planning to open your own trading point in the food marketIt should be understood that there are no big income at the first time. On average, no more than 6 thousand rubles are going to from one food point per day.

The range should be selected on the basis of the above information, personal preferences should not interfere with the desire to earn. It is most profitable to engage in trading potatoes and other relatively perishable vegetables. Potatoes, carrots, onions and beets will always be in demand. It is no less profitable to trade with meat. In the latter case, the business can become practically waste.

Non-food

First of all, the implementation of things, chemistry, dishes, small household appliances, electrical appliances should be attributed to the non-food sector of trade. It is necessary to choose high-quality, but not the road goods, the markup to which will not cause the buyer a desire to pass by.

Construction

The sale of building goods requires not only the study of the market in order to search for free benisy, but also the presence of certain knowledge in the construction area. Not all buyers can explain to explain what thickness of the timber they need specifically, for what quality paint they count and how many rolls of wallpaper they need. If this does not know this supplier, the business will not be charged from the very beginning.

Selection of goods sold depending on the season

Trying to get the greatest benefit from trade, you should navigate not only on the location of the market and the number of competitors, but also for the season, especially if we are talking about trade in vegetables and fruits. In winter, it is most profitable to trade potatoes, carrots and onions.

In the spring, it is not bad to earn money on the sale of strawberries, cherries and fresh vegetables. Tomatoes, cucumbers, plums, pears, apples, peaches and apricots use in great demand. In the fall, you can organize wholesale trades with sweet peppers, eggplants and cabbage.

It also applies clothes and shoes. The range of the trading point should change after the change of seasons, otherwise, the entrepreneur will not benefit from the business they have.

Typical errors of novice entrepreneurs in the field of trade in market squares

You should not count on the fact that purchasing the goods on the cheap, renting a trading point and finding several buyers, you can build a real business that can be transferred to your own children.

Many entrepreneurs keep afloat for just a few years, or even months, after which they close, having come to the erroneous conclusion about the unprofitability of such a business.

In fact, such problems arise from numerous errorscommitted in the process of trading, here are some of them:

The listed reasons are far from the only one, but it is they who in most cases have a negative impact on the trading business.

Impact of the crisis on trade in the market

Successful trade in many ways depends on the buying ability of citizens.

In the crisis years, buyers have less money, respectively, they go to the market less often, which leads to a decrease in the number of sales and the closure of many outlets.

In crisis years it is most profitable to trade Products and essentials. Clothes, shoes and small household appliances are less in demand, as well as interior items. The crisis is destroyed for trading, but having extensive experience in this area, you can adapt to it.